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Mike Kavis writes an excellent blog on his efforts to bring enterprise 2.0 into his organization:

I have been blogging about my Web 2.0 experiments at work and recommended that we should just do Web 2.0 instead of trying to justify it.

With so many open source solutions available for wikis and blogs, the best way to get traction with Web 2.0 technologies is to casually bring it in house, plant the seeds, and let it grow like weeds.

You can have a large amount of people using these tools quicker then you can try to sell the value to an older generation of decision makers who are not familiar enough with the tools to understand the value.

你可以让一大队人更快的使用这些工具然后试着把创造的价值卖给对这些工具不熟悉的老一代决策者,让他们理解这种价值.

Mike Kavis 在他的blog里用心地记录着他对把企业2.0观念引入他的组织所做的努力:

我一直在写关于工作中的Web2.0体验的博客文章,建议大家做而不是空谈Web2.0的可行性。

在拥有这么多维基和博客的开放解决方案资源的情况下,牵引wewb2.0技术发展的最好方法是轻松地把它带回家,播下种子,让它像草一样生长。

On building interdisciplinary connections between people who wouldn’t ordinarily interact:

The architect team has found that blogging has created several quality discussions with people who they don’t get a chance to interact with that often.

I have received requests from marketing, sales, and public relations to meet about possibly extending blogs to their departments. In an IT strategy session today, one of the teams working on our “people strategy” recommended more blogs to improve communications.

在并非一开始就参与互动的人们之间建立跨学科联系:

一个设计师团队发现通过博客互动他们与极少接触设计知识的人士一起创造了一些高质量讨论。

我收到一些来自市场,销售以及公共关系部门的请求,他们所在部门需要任何可能实现的延伸博客,希望得到满足。在今天的IT人才战略会议上,其中一个从事“人才战略”研究的团队推荐建立更多的相关博客以促进交流。

On reducing email:

We are trying to develop these processes without using any emails. We are only allowed to use face to face discussions and the wiki to come to consensus.

减少电子邮件:

我们正致力于发展这些不需要使用电子邮件的程序。在这些程序中,我们只被允许进行面对面讨论而且使用wiki是大家的共识。

On the impact after just six weeks:

There are still some people who laugh at the notion of blogs and wikis, but in time this will become as normal as email and the telephone. And the beauty of it is that we didn’t pay a penny for any of it and we didn’t have to sell it to anybody. We simply built it and they are coming.

六个星期后的影响:
那儿仍然有人在嘲笑wiki和blog观念,但是他们最终会像看待Email和电话一样正常的看待维基。而且它美妙的地方在于我们不必为它们任何一个花一分钱,也没有必要把它卖给他人。我们只是构建了它,它们就来了。
 

Andrew McAfee recently wrote a post called How to Hit the Enterprise 2.0 Bullseye that looks at how multiple tools like wikis, blogs, and social networks are useful to workers in complementary ways. He defines a bullseye and set of concentric cirles that represent the typical worker’s ties to others as strong, weak, potential, and none, then shows how each tool is most useful at a particular ring in the bullseye. For example:

“Evidence suggests that wikis let strongly-tied collaborators get their work done better, faster, and with more agility than was previous possible. With a wiki, what’s emergent is the document itself, with ‘document’ defined broadly.”

Andrew McAfee在最近发表的一篇文章《如何击中企业2.0的靶心》里谈到了wiki,blog和社会化网络这些多媒体工具如何互补地对工作者创造价值。他定义了一个靶心并设定一个典型工作者与他人的同中心关系周期为强关系,弱关系,潜伏和没有,然后展示每个工具在靶心周围哪个特定圆环上是最有用的。举例如下:

证据显示wiki使原来的强关系协作者更出色和快速的完成他们的工作,并且比以前更加敏捷。在使用wiki时,自然出现的是文档本身,广义文档。

For weak connections, he explains that the benefit of maintaining a social network is keeping updated on connections and being able to see when the potential for a stronger connection emerges. He gives the exmple of a Facebok status update that let him know a contact was accompanying a foreign head of state to a meeting on technology issues.

对于弱连接,他解释说维持一个社会化网络的好处是保持不断联系和当潜在的强连接出现时你能看到它.他举了个例子,facebook的状态更新使他知道一个联系人过去一段时间正陪着一个外国政府头儿去参加一个科技会议.

“…as a result of his Facebook update, which took him about ten seconds to type and me one second to read, I now know who to reach out to should I ever want to dive into European IT issues, or desire an invitation to the Elysee Palace wink. SNS lets its users build bridges to new human networks, and to let non-redundant information emerge.”

"...他用10分钟敲打那些facebook更新,我用1分钟查看,现在如果我想了解欧洲信息技术或者希望被邀进爱丽舍宫,我知道该找谁了.社会性网络软件(social network software)让用户搭建通往新的人类网络的桥梁,形成无重叠的信息.

For the potential connections - the outer ring in the concentric circle - he suggests blogs:

对于潜在的连接---连接圈的外层圆---他建议使用blog:

“And what about all the people in the third ring of the circle in the figure— the potentially valuable colleagues who our knowledge worker just hasn’t met yet? Wikis and SNS in their current configurations don’t help her learn of the existence of such people, but an internal corporate blogosphere could.”

"连接圈的第三圈上的人们的未来是什么---那些知识工作者还没有见面的潜藏的有价值的同事?wiki和SNS目前的结构和配置不能帮助他们认识这种人的存在,但是内部团队博客空间可以实现它."

If a critical mass of blogging is cultivated in an organization, it creates an information flow for people to tap into by setting up searches for topics of interest, then monitoring RSS feeds of blogs they find useful.

如果大规模博客文化在组织内部得到培养,它将创造一条信息流,让人们通过设定基于兴趣的主题搜索来吸引人们进入,然后管理他们认为有价值的blog的RSS.

There are multiple ways to use wikis, blogs, and social networks to be better informed, share your knowledge and expertise, and find others who share your interests. Regardless of how you use them - and it’s to your benefit to investigate them and find the uses that suit you - Andrew has offered an excellent rationale 基本原理for their value.

使用wiki,blog和社会化网络来实现博学多知,分享你的知识和经验,找到愿意分享你的兴趣的人有很多方法.无论你如何使用它们---调查并找到适合你的使用方法对你有益处---Andrew提供了一个关于它们基本价值原理.??/

资料:RSS是英文Rich Site Summary(丰富站点摘要)或者Really Simple Syndication(真正简单的整合)的首字母缩写,是一种用于共享新闻标题和其他Web内容的XML格式标准。


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